Direct Marketing Manager

We are looking for a Direct Marketing Fundraising Manager to join an inspiring environmental charity to be responsible for planning and managing a portfolio of products comprising Appeals, Raffle, Lottery and the mailing of the charitys supporter magazine). This is a hybrid role with 2 days a week in the surrey office.The CharityA passionate charity dedicated to paving the way for a new era where people, wildlife and the planet thrive with a strategy focused on mobilising a movement and delivering key legislative reforms. The charity offer a range of benefits including flexible working, learning and development opportunities, a generous 10% pension and an employee assistance programme. The RoleWork with senior fundraisers and other stakeholders to prepare and deliver direct marketing product strategy, plans, budgets, and presentations to achieve ambitious growth targets. Be responsible for managing budgets of circa £300K. Work with fundraising, digital and CRM teams and external suppliers to brief and manage the delivery of direct mail and multi-channel campaignsDefine audience segmentation (supporters and donors), preparing data briefs, campaign setup and reporting, for multi-channel communicationsBe responsible for campaigns and communications to cold and warm UK audiences.The CandidateExperience of delivering direct marketing strategy for acquisition and retention that is audience-centric, rooted in insight and target driven.Track record of leading multichannel campaigns, ..... full job details .....
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