Head of Digital Marketing

Fantastic Opportunity for a Head of Digital Marketing
To join a disruptor in the prize competition space
About Our ClientPrize competition in a unique way.
Job Description
Define and execute the brand positioning in the UK, ensuring strong local relevance while aligning with global brand guidelines.
Develop and lead an influencer marketing program, identifying high-impact influencers, financial thought leaders, and local personalities who align with our brand values.
Identify, plan, and execute strategic offline marketing initiatives, including sponsorships, brand activations, and experiential campaigns that strengthen presence in the UK.
Oversee the execution of a high-impact social media strategy, ensuring they dominate conversations across relevant social platforms (Instagram, Facebook, TikTok, X, YouTube).
Track brand awareness, engagement, and campaign effectiveness, ensuring optimisation and ROI-driven decision-making.
The Successful Applicant
Experience in marketing, with 4 years in leadership managing a team ideally from a high-octane start-up environment in the retail sector.
Deep expertise in positioning, brand activations, and offline marketing—you know how to create impact beyond digital performance campaigns.
Strong understanding of UK consumer behaviour, market trends, and media landscape, including a pulse on UK''s retail sector.
Experience managing agency relationships, from creative production to influencer collaborations.
Data-driven mindset, with experience in tracking campaign performance, optimising budgets, and driving ROI.
What''s on OfferCompetitive salary and package
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