Assistant Brand Manager - McVitie''s

Overview
We are seeking an
Assistant Brand Manager
to support the
McVitie’s Masterbrand
and
Everyday biscuits portfolio . This role plays a key part in shaping the future of one of the UK’s most iconic food brands.This role is based in Chiswick Park on a hybrid basis, with 3 days/week on-site.What will be your key deliverables?
Brand Strategy and Execution : Support the Senior Brand Manager in developing and implementing the annual brand plan, including innovation and renovation projects.Portfolio Leadership : Lead part of the brand portfolio by tracking performance, driving cross-functional alignment, and championing the brand internally and externally.Insight and Analysis : Conduct consumer insight and competitor analysis, and produce regular and ad-hoc performance reports using IRI/Nielsen and Kantar data.Project and Agency Management : Manage cross-functional teams and external agencies (design and comms) for packaging updates and campaign execution.Internal and External Activation : Lead internal PR initiatives and assist with communication and activation projects, including social, PR, and in-store efforts.Collaboration and Influence : Build strong relationships across commercial, technical, and supply chain teams, inspiring others and securing buy-in without formal authority.Bring your experience.FMCG Marketing ExperienceProject Management Experience – ability to lead cross-functional teams, manage timeline and high quality outputsMedia and Social Expertise: Experience in developing digital-first campaignsStrong stakeholder relationship builder – skilled at influencing without authority and championing brand initiativesDegree or equivalent experienceWhat will the interview process be?
1st stage interview – 45 minutes competency-based interview based on our company values and your experiences.2nd stage interview – 60 minutes – a technical interview to understand your skill set/case study or presentation interview.pladis does also use both Psychometric and Aptitude tests to support our processes so you may be asked to complete these as part of your process. Some processes may differ, but we will keep you updated!What does pladis offer you?
Annual Incentive Plan (AIP) – this is the business’s annual bonus scheme.Opportunity to self-enrol into Health Cash Plan25 days + bank holidays1 Volunteering Day per yearCycle to work schemeDiscounted gym membershipAccess to Employee Assistance ProgrammeAccess to great training and development opportunitiesDiversity and inclusion is central to everything we do and is reflected across our business. pladis brings together brands and people from around the globe – and this diversity is our outstanding strength.We’re an equal opportunities employer and believe in encouraging an inclusive environment where we celebrate diversity of thinking and respect everyone’s distinctive qualities and perspectives.We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform key job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.Seniority level
AssociateEmployment type
Full-timeJob function
MarketingIndustriesManufacturing and Food and Beverage ManufacturingWe’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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