Head of Marketing and Communications
Head of Marketing and Communications General Function of the Role As a member of the Senior Management Team, the Head of Marketing and Communications will lead on the development and delivery of ambitious marketing and communications plans that grow the reach, reputation and income of the Wildheart Animal Sanctuary. This role requires hands-on execution, ensuring marketing activity is creative, impactful and delivers clear return on investment, supporting visitor growth, supporter engagement and revenue generation. A key focus of the role will be significantly growing our digital presence and online audiences, building engaged communities that convert into members, donors and advocates for our work. We are a fast-paced and innovative organisation and are looking for someone who enjoys exploring new ideas, testing new platforms and continuously evolving how we engage audiences. Marketing activity will balance creativity and innovation with strong commercial discipline, ensuring resources are used effectively to maximise income and therefore impact for animal rescue, conservation and the charity''s long-term sustainability. Success will include increased income across key lines, significant growth in Wildheart''s online audiences and social media followers, increased engagement with our digital content and increased conversion rates. Key Tasks Marketing Strategy Lead an integrated marketing and communications programme that raises awareness of the sanctuary and drives ..... full job details .....
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