Senior Events Manager- London/Hybrid- 12 Months- £400-£480 UmbrellaA global SaaS company are looking for an experienced Events Manager to join their team on an initial 12 month assignment.Responsibilities:Manage and execute in-person, hybrid and virtual events (in partnership with Product Marketing, Customer Education Sales, etc.) to drive demandBuild and maintain a comprehensive annual event calendar to support meeting lead generation and customer growth forecasts consistently throughout the year.Align with Brand marketing calendar.Work with outside agencies (experiential, etc.) and strategic partnersCreate detailed project plans (inclusive of training and contingency needs) to ensure flawless event production and executionDevelop comprehensive cross-channel marketing plans to promote virtual events (pre-, during, and post) to achieve event objectives and KPIsSupport life cycle marketing nurture campaigns by audience type across email, push, SMS and in product communications to achieve lead and conversion goals post-eventLeverage positioning, messaging, buyer personas and other information to target segments and generate highly qualified leads.Rigorously manage, measure, and analyze all events, marketing campaigns and tactics driving to conversion rate increases and funnel optimization.Manage and reconcile event budgets monthlyAnalyze outcomes, provide insights and present results to facilitate sound decision-making.Collaborate/participate in planning and reviews with ..... full job details .....