Select how often (in days) to receive an alert:Location: London, GB, SW11 7BW

At Perrigo, we are driven by our mission to

Makes Lives Better Through Trusted Health and Wellness Solutions, Accessible to All

. We are proud to be a Top 10 player in the European Consumer Self-Care market and the largest U.S. store brand provider of over the counter and infant formula. Dedicated to providing

The Best Self-Care for Everyone

, we are the people behind the brands you trust. We are Opill, Compeed, Solpadeine, NiQuitin, ACO, and many more.

We Are Perrigo . We are committed to enhancing the wellbeing of our colleagues and consumers alike. We pride ourselves on fostering an inclusive, collaborative culture where each person can experience a sense of belonging.Join us on our One Perrigo journey as we evolve to win in self-care.Description Overview

As a crucial member of the consumer experience team, your mission is to contribute to developing and nurturing deep, long term consumer connections, engagement, purchase where applicable and brand love by leading the holistic consumer experience strategy across all digital touchpoints (DTC /websites/platforms, digital media, social, search).In this role you will leadthe strategies across all paid, owned and earned digital touchpoints of the newly created Women’s Health Business within Perrigo based on a clear understanding of the ever-evolving digital space and consumer expectations.You will also drive new consumer experiences, powered by digital and data to seamlessly connect them across moments and touchpoints, and add value to consumers beyond the product to drive the profitable growth of our Women’s Health Brands.This is a fixed term contract for 9 months.Scope of the Role

Global Digital ExperiencesDrive consumer journeys across the funnel that deliver value back to the business by leading connections planning with the global WH brand teams, and ensuring regular optimization through data and insightsOwn the WH audience strategy, working with global brand teams and agencies on target audience segments to maximise the value of them through communicationsDefine and own the global WH POandE strategies, acting as the lead on digital media, UX and content, and owning the KPIs and key metrics that drive business performance and consumer experience optimisationsAct as the Womens Health POandE representative for cross-functional global POandE initiatives, being responsible for collaborating with other functions and leading initiatives where agreedContribute to the global WH CRM strategy, helping to create the right environment for a long-term relationship with consumers both to drive transaction and fulfil consumer needs beyond the transactionContribute to the 1P data and technology strategy used to monitor the health of Customer Ecosystem and elevate the experience at each step of the customer journeysGlobal to local CapabilitiesOwn the WH global audience-led approach for the local markets to operationalize in line with brand and business objectives, ensuring the audiences are adhered to but enabling enough adaptability to market nuances, ensuring regular optimization through local to global report back modelResponsible for the strategy for search, owning the content territories WH can win and developing a framework to enable rapid and consistent local market operationalizationOwn the digital media strategy, to support local markets in best in class media execution and optimization, driving an audience-led approach that can enable both mass market and targeted messaging and creative in an effective but efficient way across all digital touchpointsWork with agency partners to establish measurement frameworks and report back models from local to global that enable optimisation of POandE in market and the 5yr plan, and leverage the relationships to facilitate best in class market execution of the platformsResponsible for the development of market start-up toolkits including resource guidelines, site assets and KPI’s to integrate into Consumer Journeys and Connections Strategies by BrandDigital CultureCreate a digital marketing culture throughout the Women’s Health Business Unit globally and locallyBe the agency partner lead to build a strong external digital partner and thought leader network to complement internal digital capabilities, bringing key partners in to inspire and engage where relevant and driving JBPs that support the WH digital strategyBe thought leader to collaborate and support the wider Perrigo global teams on central workstreams as it pertains to best in class digital marketingIdentify and use every appropriate opportunity to communicate a consistent and compelling digital message, and build close and collaborative ways of working internally with other Global marketing departments, and with Local teamsExperience Required

5 -10 years experience (5 in digital roles)Experience in building websites/consumer experiences – product management is a plusExperience with CRM services, salesforce marketing cloud and/or similar platformsExperience of driving digital transformation in organizations with speed and agilityWorking in multinational/complex environments with multiple stakeholders.Demonstrable experience of driving actionable digital plans to achieve successful outcomesExperience in cross-functional engagement.BenefitsWe believe our people are our greatest asset. Alongside competitive compensation, we offer benefits tailored to supporting you and your family, as well as career development opportunities to ensure you feel valued and supported, both professionally and personally.Hybrid Working ApproachWe love our offices and the setting they provide for in-person collaboration and celebration. But we also appreciate the opportunity to work remotely can energise you too, so we promote flexibility with the ability to work two days a week from home in many roles.We are proud to be included in the Forbes list of "America''s Best Employers by State 2024". Find out more

hereApplicants please note: To apply to this position please click the APPLY button at the bottom of the application. (The SAVE button will only save your profile information but not submit an application for this open position.) Thank you.We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law. #weareperrigo

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