Product Marketing Manager

Overview
Illuminate Recruitment Ltd provided pay range. This range is provided by Illuminate Recruitment Ltd. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.25 years recruiting and building high-performance teams in #Membership, #Subscription #Donor-funded #ArtsandHeritage across the UK, EMEA and the USWhat You’ll Do
Own the brand campaign calendar across seasonal launches and evergreen platformsLead multiple product drops per year, each with bespoke retailer plans, creative assets, and media amplificationCollaborate with athletes, influencers, and retail partners to bring product stories to lifeCreate teaser campaigns (think blacked-out prototypes, controlled leaks, influencer denial) that build hypeDeliver homepage takeovers, email campaigns, and social activations tailored to each retailerBrief and manage creative toolkits, video assets, and product stories that amaze and informTrack campaign performance and optimise for reach, engagement, and conversionExperiment with AI tools to accelerate content creation and storytellingQualifications
4+ years in brand marketing, ideally in sport, lifestyle, fashion, or FMCGA rare blend of strategy, storytelling, and flawless executionExperience with ambassador/influencer campaigns and retail partnershipsStrong creative instincts and comfortable working with social and performance teamsA sharp eye for brand tone, cultural relevance, and consumer engagementPassion for sport or niche consumer cultures is a big plusSeniority level
Mid-Senior levelEmployment type
Full-timeJob function
MarketingIndustries
Consumer Services, Retail, and Sporting Goods ManufacturingBase pay range
This range is provided by Illuminate Recruitment Ltd. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
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