Head of Marketing Analytics
Head of Marketing Analytics London (Hybrid) Up to £150,000 + Benefits This is an exciting opportunity to lead and shape a growing Marketing Analytics function within a highly successful digital business. Joining at a pivotal stage of its analytics journey, you will have the chance to influence strategic decision-making, build analytical capability, and drive measurable impact across customer acquisition, engagement, and growth initiatives. The Company They are a well-established, customer-focused organisation that has successfully challenged traditional approaches within their sector through innovation and technology. With continued growth and investment in data-driven decision-making, they are expanding their analytics capabilities to support ambitious commercial objectives. Analytics plays a central role in their future strategy, creating a high-impact environment for experienced leaders. The Role You will lead the Marketing Analytics function, partnering with senior stakeholders across marketing, growth, and product teams to drive better business decisions. Responsibilities include: Leading, coaching, and developing a team of Marketing Analysts Defining the vision and strategy for Marketing Analytics across the organisation Partnering with leadership teams to solve complex growth and marketing challenges Developing robust measurement frameworks for acquisition, CRM, and customer engagement activity Improving attribution, marketing effectiveness, and investment ..... full job details .....
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