Senior Social Media andamp; Performance LeadSW London (Hybrid)Start: November£300-£400 per dayOutside IR35Hybrid WorkingDo you live and breathe social media performance? Love spotting trends before everyone else and using data to drive real growth?We''re supporting a leading consumer-focused brand in the search for a Senior Social Media andamp; Performance Lead to take ownership of social strategy, analytics and team leadership.This is a fantastic opportunity for someone who can bridge the gap between social insights and creative execution, ensuring every piece of content is informed by performance and audience behaviour.What you''ll be doing:? Leading and developing a social and content team ? Owning organic social performance across TikTok, Meta and emerging platforms ? Setting monthly, quarterly and annual KPIs and measuring success ? Turning performance data into actionable content and channel strategies ? Localising global social frameworks for a UK audience ? Building a test-and-learn culture across social activity ? Driving adoption of platform features to increase reach and engagement ? Ensuring social managers and content creators use insights to inform planning ? Acting as the go-to expert on social performance for internal stakeholdersWhat we''re looking for:? Experience managing and mentoring social or content teams ? Strong background in social analytics, reporting and performance measurement ? Deep understanding of TikTok, Meta and social best practice ? ..... full job details .....