Marketing Planning Director

We are working with a leading retail bank who are looking to hire a Customer Marketing Planning Director. This role will take on an integral role within the leadership team. Client DetailsThe client are a leading national retail bank who are looking to hire a Marketing Planning Director into their team in London. This role will be responsible for owning the marketing and customer strategy and will have brand transformation and technology transformation experience. DescriptionKey responsibilities of the Marketing Planning Director:Develop and deliver multi-year marketing plans aligned to overall business objectives.PandL ownership for the Marketing and Design function; setting and managing multi-million-pound budgets and tracking spend and performanceLead on Marketing measurement and reporting into Finance, ExCo and wider product and segment forum Play a pivotal leadership role across UK Marketing and Design in delivering against our wider transformation agenda. Opportunity to reshape planning and modelling capabilities and implement new emerging technology, inclusive of AIPartner closely with Insights and Analytical teams to ensure robust interpretation and actionable plans are formed around relevant data/insights analysis to assist in the marketing strategy creationLeadership of our vendor management, ensuring independent assessment of vendor capabilities and outcomesDefine and lead the team-wide operating model required to execute our marketing strategy and planDevelopment ..... full job details .....
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