Marketing Executive Location: Coventry Working: Hybrid Salary: Up to £40,000 basic salary + bonus + benefits About the Role Our client is looking for a driven and commercially minded B2B Marketing Executive with experience working with technical products or services. This is an opportunity to play a key role in a digital transformation, taking ownership of marketing activity and directly contributing to lead generation and business growth. This role offers significant scope for progression. As the company grows, the successful candidate could develop into the number two within the marketing function or take responsibility for leading the function directly. About You We''re looking for someone who combines strong marketing fundamentals with a genuinely hands-on approach. You''ll ideally have: At least 2 years'' B2B marketing experience, preferably working with technical products or services. Do you have practical experience across campaign management, content creation, website development and maintenance, and AI-enabled marketing? Demonstrable experience using AI in marketing, with examples of tools, systems or workflows you have implemented and the results they delivered. Excellent copywriting skills and the ability to understand complex technical propositions and turn them into clear, compelling messaging. Strong expertise in at least one of the following areas: copywriting, graphic design or digital marketing, alongside a good understanding of the wider marketing mix. ..... full job details .....