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Permanent

Head of Marketing

City
money-bag 10000-500000 Annual
3177531489
Posted Today

Head of Marketing North West Competitive Consumer BrandWe are partnering with an established consumer business to recruit a Head of Marketing.This is an exciting opportunity for an experienced marketing leader to take ownership of the marketing function, shaping the strategy and delivering activity that strengthens the brand, engages customers and supports wider commercial objectives.The Head of Marketing will sit at the heart of the business, working closely with senior leadership and teams across ecommerce, trading, buying and merchandising to create a joined-up approach to brand, customer and performance marketing.The Head of Marketing will take responsibility for developing and delivering the marketing strategy, leading integrated campaigns and ensuring activity is insight-led, commercially focused and aligned to the wider customer proposition.This is a broad role requiring someone who can balance strategic thinking with hands-on delivery, bringing together brand marketing, digital activity, customer engagement and commercial performance.Key ResponsibilitiesDevelop and deliver the overall marketing strategy, aligned to wider business and commercial objectivesLead the planning and execution of integrated 360 campaigns across relevant channelsDevelop and evolve the brand positioning, ensuring consistency across customer touchpointsOwn the marketing calendar, ensuring activity is aligned to seasonal, product and commercial prioritiesWork closely with ecommerce and trading ..... full job details .....

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