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Senior Account Director, PR

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Senior Account Director, PR

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myGwork - LGBTQ+ Business CommunityGet AI-powered advice on this job and more exclusive features.This job is with Omnicom Media Group, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

About The Role

Are you passionate about sport and entertainment? Fuse is seeking a talented PR professional to work on key sports projects in our current client portfolio. This presents an exciting opportunity to deliver best-in-class PR campaigns for major brands, leading a brilliant team of communications specialists who consistently produce award-winning work for their clients.

Main Day-to-day Responsibilities Include

Senior client management:

Hold ultimate responsibility for our clients'' PR campaigns, from strategy to executionOwning conversations with senior clients throughout PR campaignsHave sensitive conversations with clients if briefs aren’t clear to set the team up for success

Strategic Thinking

Create PR strategies that maximise newsworthiness and minimise reputational riskDemonstrate a clear understanding of how to apply consumer insights to PR strategiesLead creative PR brainstorms and produce original creative thinking for PR campaignsEffectively articulate creative PR ideas on paper to sell to clientsEffectively pitch creative PR ideas to clients to unlock budget

Coverage Generation

Lead conversations with senior journalists and editors to generate positive PR coverageHold ultimate responsibility for the delivery of crisis comms and issues managementAdapt reactive statements in real-time, checking and challenging clients and rights holders

Talent And Ambassadors

Draft Heads of Terms documents for talent/ambassadorsWork effectively with agents in all PR project phases, from negotiation to project deliveryEffectively manage and resolve conflict situations with talent and agents where required

New Business And Divisional Growth

Upsell PR services to Group Directors and client leads to drive new business growthIdentify net-new opportunities to sell PR services to sponsorship clientsSell our PR credentials clearly and effectively to senior client leads

Collaboration

Work effectively in cross-agency environments, ensuring work remains suitable for PRCollaborate with wider Fuse services to create and deliver integrated campaign responsesHold ultimate responsibility for all legal and Health and Safety compliance at PR activations

Commercial Acumen

Hold ultimate responsibility for campaign budgets (Fuse fee and third-party costs)Accurately scope and cost projects against client briefsHold ultimate responsibility for ensuring the team completes time sheetsManage over-servicing and find solutions for inefficiencies in the teamContribute effectively to the annual revenue target for the PR Division

Desired Skills and Experience

You’ll possess an in-depth understanding of the sports PR and media landscape, with an impressive book of journalist contacts. You’ll have significant experience developing communications strategies that have driven positive brand exposure for clients. You’ll have worked extensively with influencers and creators. You’ll have experience developing best-in-class, PR-ready, video and still assets.

You’ll have strong people and project management skills and excellent attention to detail. You’ll be a confident writer with the ability to communicate coherently on paper.

You’ll be comfortable and effective in conflict scenarios, with an ability to find resolutions that serve both the agency and our clients. You’ll be able to motivate the team around you while ensuring they meet the high standards we collectively set as a team.

You will have demonstrable experience working either at a PR and communications agency (applicants from non-sport PR agencies are welcome), in-house at a sports media outlet, at a sports team press office, or a sports rights holder.

Relevant experience in PR, communications and mediaProven track record in selling-in PR campaigns that drive positive brand coverageVersatile personality with strong communication skillsHave been exposed to working with sports talent, influencers and/or brand ambassadorsExperience managing client relationships and fielding day-to-day client needsStrong book of media contacts across broadcast, print and digital mediaExcellent attention to detail, with the ability to multi-task and work at a paceExperience in managing budgets and financial processes

You need to have an ability and willingness to work flexibly, usually in the London office, with occasional UK travel, on site at events and some weekend work. This is a full-time role and you must be eligible to work in the UK.

Fuse job descriptions are not intended to be restrictive and are a guideline to the duties in this role.

About The Agency

Culturally Connected, Seriously Effective.

A global agency with local expertise, connecting brands to the things that matter most to their audiences in culture through partnerships in sport, music, film and television, gaming and esports. These connections make our clients more memorable - the key to unlocking effectiveness.

Powered by Omnicom Media Group, we bring an extra edge to strategy, execution, and measurement.

Our work has won numerous awards, and the industry frequently recognises our people as top performers in their field. We place great importance on trusted relationships, sound moral judgement, and strong governance, all delivered through transparent processes.

We have a fantastic team of 120 in our London HQ and 300 more across offices worldwide, working with incredible clients, including PepsiCo, Vodafone, Nissan, British Gas, Renault, Enterprise Rent-A-Car, McDonald’s, and Just Eat Takeaway.com.

Follow us@fuse_agency Visit usonline. Find us onLinkedIn

Flexible Working

At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working. Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely. For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.

We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

Diversity, Equity and Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/.Seniority level

Seniority level DirectorEmployment type

Employment type Full-timeJob function

Job function Marketing, Public Relations, and Writing/EditingIndustries Advertising ServicesReferrals increase your chances of interviewing at myGwork - LGBTQ+ Business Community by 2xSign in to set job alerts for “Public Relations Account Director” roles.

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