We are looking for a Head of Income Generation and Engagement to lead the creation and delivery of a new, integrated strategy, with scope to innovate across individual and major giving, retail, digital engagement and emerging income streams. The CharityA close knit, collaborative animal welfare charity based in Surrey looking for full time office working. The RoleWorking with the Chief Executive and others, to develop a multi-disciplinary team covering income generation, marketing, communications and engagement to rasie c£2m income.Review income generation, marketing and communications trends, approaches and evaluation frameworks. Conduct further research and evaluation as required and set against sector comparators. Conduct analysis of the charitys audiences, both existing and potential, with a view to maximising opportunities for engagement, influence, giving and volunteering. Create an integrated brand, marketing and income generation strategy, with clear delivery plans and evaluation frameworks. Review and lead development of the individual giving programme, both traditional and digital, including membership, friends schemes and mid-level giving programme as a funnel to major gifts and legacies.The CandidateTrack record at senior level with demonstrable experience across income generation, marketing and communications disciplines. Demonstrable experience of building, implementing and evaluating income generation and engagement strategies. Demonstrable experience of ..... full job details .....