Ready to shape the future strategy of Trade Marketing for one of the world''s most recognised drink brands?The Advocate Group is proud to be partnering with a global leader within the drinks industry in their search for a Senior Trade Marketing Manager.Sitting within the wider Commercial Strategy and Development division, this person will be responsible for defining the retail execution strategy across the EMEAandO region.Leading a high-performing team, you''ll shape the long-term Trade Marketing vision, influence how their portfolio is brought to life across diverse retail environments and international markets, and partner with senior stakeholders to accelerate commercial growth through best-in-class retail execution.Key Responsibilities: Define and lead the Trade Marketing strategy across the EMEAandO region, creating the framework for world-class retail execution.Lead, coach and develop a high-performing team, building capability and future leaders.Own annual Trade Marketing planning, translating commercial priorities into impactful execution across international markets.Drive strategic initiatives that elevate retail execution and shape the future of the shopper experience.Partner with senior stakeholders across Commercial, Marketing, NPD, Operations and Legal to deliver integrated go-to-market strategies.Influence executive decision-making through strategic recommendations, performance insights and continuous improvement. About You: Trade, Shopper or Retail Marketing ..... full job details .....