Position Title: Senior Automotive Design Researcher Duration: Contract - Inside IR35 Location: Here East, Stratford. London Position Description: Our Client are looking for a Senior Design Researcher to join their XLab team, helping shape the future of automotive products and experiences.Working within a multidisciplinary team of researchers, experience designers, interaction designers, industrial designers, strategists and engineers, you''ll bring a deep understanding of customers into the development of future vehicle experiences and products.You will: Lead end-to-end research across discovery, concept development, prototyping and evaluation.Align with designers and stakeholders to plan and deliver qualitative research with customersExplore behaviours, needs, motivations and pain points to uncover opportunities for innovation.Evaluate early-stage concepts using storyboards, digital prototypes, physical prototypes and vehicle bucks.Synthesise research into clear insights, customer needs, opportunity areas and design recommendations. Partner closely with designers to translate research into new and improved experiences.Facilitate workshops that help teams move from customer insight to concepts and propositions.Communicate findings through compelling storytelling that influences design, product and leadership decisions.Champion customer-centred thinking and high-quality research practices across the team. Skills Required: Strong qualitative research and customer ..... full job details .....