Demand Planning Manager SF Recruitment are working with a leading B2B distributor to recruit a Demand Planning Manager; To own forecasting, replenishment, and inventory planning across a multi-category, fast-moving business. This role plays a key part in enabling growth by ensuring the right products are available at the right time - without over-stocking. Responsibilities: Lead short-, mid-, and long-term demand forecasting at SKU and category levelBuild and maintain rolling 18-month forecasts and 3-year category plansTranslate demand plans into purchase and production requirementsOwn Open-to-Buy, inventory health, and stock optimisation across channelsIdentify risks, gaps, and opportunities in forecasts and recommend actionsDrive continuous improvement in forecasting accuracy and planning processesSupport range reviews, product lifecycle decisions, and in-season adjustmentsMaintain and optimise ERP replenishment parameters in line with demand shiftsAct as the planning link between Sales, Category, Operations, Finance, and MarketingIncorporate promotions, launches, and seasonal activity into demand plansPresent insights and recommendations to senior stakeholdersLead and develop a team of demand planners or analysts What success look like: High forecast accuracy and strong availability performance Inventory held within plan with healthy stock turn Clear, actionable demand insight supporting commercial decisions What we''re looking for: Strong demand or supply planning ..... full job details .....