Description Position at Mindshare Role: Business DirectorDepartment/Team: Connections Planning Role Objective We are recruiting for an Business Director who is an exceptional and driven media planner, to join our Connections Planning team. You will be working on the Ford account in the UK - the biggest auto advertiser and one of the biggest accounts at Mindshare. We work in a unique ''full service'' model meaning that the media teams collaborate closely with creative and account management teams within the Ford agency structure (primarily working with VMLYR). Therefore we foster a fully integrated team approach across media, creative and client, working together across the 3 team locations - 2 days (Mon-Tue) at Ford''s Dunton office (a short taxi from Shenfield on the Elizabeth Line- Travel costs are covered), 1 day (Wed) at VML Sea Containers House and 1 day (Thu) at Mindshare Rose Court. About the role In this senior Planning role, your primary responsibilities include directing and overseeing the creation and execution of integrated media strategies that deliver outstanding business results for Ford UK. You will lead strategic planning, annual budgeting, and work with the ''Live Planner'' to maintain ongoing campaign performance, with a particular focus on channel choice and consumer/category insight. More detailed information below: Key Responsibilities: Strategic Leadership:Lead the development of strategic planning and annual media strategy - developing strong ..... full job details .....