Membership Marketing and Insight Manager
MEMBERSHIP MARKETING and INSIGHT MANAGER 18 hours per week (flexible working considered) Fixed-term contract - 6 months (with potential to extend) £36,000-£40,000 FTE (£17,600-£19,600 pro rata) Hybrid working - based at Westonbirt Arboretum, Gloucestershire Use insight to shape the future of one of the UK''s largest membership organisations. Friends of Westonbirt Arboretum is an independent charity that inspires people to value and protect trees. With more than 39,000 members, we support the conservation, education and public enjoyment of Westonbirt, The National Arboretum. We''re looking for an experienced marketing professional who enjoys understanding people as much as promoting products. This is a new strategic role that will help us better understand our members, improve their experience and ensure our marketing activity is driven by evidence rather than assumption. This isn''t a traditional marketing communications role. You won''t be expected to design leaflets, manage social media or build websites. Instead, you''ll use customer insight, membership data and marketing expertise to identify opportunities, coordinate projects and help shape the future of our membership offer. About the Role This is a new strategic role designed to transform how Friends of Westonbirt Arboretum understands, engages and retains its members. We have an established membership of over 39,000 supporters with insight data surrounding this. We''re looking for someone who can turn that insight ..... full job details .....
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