Paid Digital Acquisition Specialist
Our client is an ambitious B2B SaaS company with an established presence in central London. They''re looking to supercharge their digital marketing efforts with significant investment and resources, creating a great opportunity for a skilled digital demand generation specialist.This is an exceptional chance to work on digital marketing initiatives across multiple product brands. The right candidate will drive pipeline generation and optimize conversion across both existing and new digital channels.Location: Central London - hybrid working 3-4 days in office.AS DIGITAL ACQUISITION SPECIALIST YOUR RESPONSIBILITIES WILL INCLUDE: Execute a comprehensive demand generation strategy aligned with revenue and market objectivesOwn and optimize multi-channel digital campaigns including paid search and social advertising (Google, Meta, LinkedIn)Collaborate with the CMO to develop effective lead nurturing programmes and retargeting strategiesTrack and analyze campaign performance using advanced analytics platforms to ensure optimal ROIWork cross-functionally with sales, branding, content and creative, and product marketing teams THE IDEAL DIGITAL ACQUISITION SPECIALIST WILL HAVE: 3+ years of experience in demand generation, growth marketing, or digital marketing within a B2B SaaS environmentProven ability to execute long-term strategies while managing short-term initiativesProficiency in marketing automation platforms and analytics toolsStrong analytical skills with the ability to ..... full job details .....
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