Campaign delivery analyst

Campaign delivery analyst Bristol or Halifax - hybrid 2 days per week6 month contractInside ir35Department: Data and Analytics Delivery Platform: Customer Communications Business Area: Chief Digital Office Role PurposeThe Campaign delivery Analyst supports the delivery of data-driven, personalised customer communications that strengthen customer relationships and increase customer and organisational value. Working within a cross-functional team, the role focuses on campaign delivery, customer data analysis and continuous improvement across direct mail (DM), email and SMS channels. Key ResponsibilitiesCampaign Delivery: Support the planning, implementation and execution of customer campaigns using existing tools, including Teradata Customer Interaction Manager (CIM), in line with the organisation''s contact strategy.Data Analysis and Personalisation: Use SQL or similar coding languages to work with customer data, identify targeting opportunities and deliver more relevant, personalised customer interactions through preferred channels.Continuous Improvement: Enhance campaign processes, techniques and the interaction portfolio to improve customer experience, operational efficiency and risk management.Platform Transformation: Support the transition to new campaign delivery platforms, processes and operating models while maintaining effective campaign delivery.Planning and Organisation: Manage workloads, maintain detailed delivery plans, coordinate campaign activities and ensure ..... full job details .....