Digital Communications and Marketing Officer

At CAV, it’s our vision to place CAV technology on every possible aircraft. We design, test, analyse and manufacture technology solutions for ice protection and drag reduction in the aviation and aerospace sectors.

Since 1942, we have delivered exceptional aviation solutions for light aircraft to commercial airliners and developed a reputation for innovation and excellence.

We’re now looking for a part-time Digital Communications and Marketing Officer to join our growing team based in Consett, County Durham.

The primary purpose of the role is to support the Marketing Manager in the planning, creation and delivery of engaging marketing and communication activities across multiple channels, helping to deliver targeted campaigns to maximise brand awareness, generate leads, strengthen stakeholder engagement and achieve Business Development and Sales objectives.

The Digital Communication and Marketing Officer's responsibilities will include:

• Assist with planning, creating and execution marketing campaigns across digital and traditional channels.
• Creating engaging content for the CAV website, social media platforms, case studies, brochures, presentations and promotional materials.
• Creating, scheduling and monitoring engaging content across our social media platforms
• Supporting the development and delivery of email marketing campaigns, promotional activities and targeted marketing initiatives, promoting lead generation activities to drive enquiries and sales opportunities.
• Creating, editing and uploading website articles, blogs, product information and other digital content. Supporting SEO and keyword optimisation activities.
• Ensuring all marketing communications are professional, accurate and aligned with our brand identity.
• Producing engaging copy for newsletters, social posts, marketing materials and internal communications.
• Monitoring campaign activity, social media engagement and website performance to help measure effectiveness.
• Maintain marketing asset libraries, photography, videos, and promotional materials.

We are looking for candidates who can demonstrate the following:

• Experience of content creation and social media account population
• Strong understanding of audience segmentation and targeted marketing
• Excellent communication and copywriting skills
• Working knowledge of CANVA and Adobe Creative Cloud
• Working knowledge of email marketing platforms such as Mailchimp
• Familiarity with Wix or similar website content management systems
• Familiarity with Google Analytics and social media analytics tools
• Previous use of CRM would be preferable

The working hours are 24 hours per week.

If you are driven by a job well done and you think you have what we’re looking for, we’d love to hear from you.

At CAV we value diversity and an inclusive work culture. We are committed to equality of opportunity and avoiding discrimination in any form.