Group Digital Marketing Manager
Group Digital Marketing Manager - Fashion and Lifestyle BrandAre you passionate about digital marketing and fashion? Do you thrive in a fast-paced environment where creativity and collaboration are key? We''re on the lookout for a Group Digital Marketing Manager to join this team and drive the growth of this iconic fashion brand.What You''ll Do: Develop and deliver a comprehensive digital marketing strategy for two renowned lifestyle brands. Work closely with the Ecommerce and Trading teams to drive customer acquisition, conversion, and retention across search, social media, affiliates, and email marketing. Take ownership of traffic performance and hit site traffic targets on a weekly, monthly, and annual basis. Lead and inspire the Digital Marketing Assistant and Junior Social Media Manager, keeping up with the latest trends and technologies in digital marketing. Manage budgets and allocate spend efficiently to maximise returns across channels. Communicate campaign performance against KPIs, identifying growth opportunities and recommending improvements. Drive customer engagement through optimised social channels, affiliate partnerships, display ads, and email database growth. Manage relationships with third-party partners to ensure maximum exposure during key events. Oversee the digital marketing calendar and align it with business objectives and market opportunities.What You''ll Bring: A minimum of 3 years'' experience in performance marketing, with hands-on expertise in ..... full job details .....
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